Promotional Videos
In the fast-paced world we live in, finding new, creative ways to make your product or service stand out in the crowd of advertisers competing for customers’ attention is crucial.
What better way to promote your products or services than a promotional video?
Now more than ever, videography and promotional videos prove to be a strong and effective part of marketing. Who hasn’t sent a funny video or posted a video message that was emotionally charged?
Many people would prefer to watch a two-minute video as opposed to taking 15 minutes to read the same information.
Our Process
- Initial discovery meeting/phone call
- Understanding the scope of the video and budgeting
- Generating a Statement of Work
- Generating the story from the client’s script or writing a script to tell the story
- Script writing is an additional cost as it takes time
- Coming up with a timeline and expectations for deadlines
- Hiring crew and talent, if necessary
- Determining locations and securing permits, if needed
- Setting up at the location
- Lights, cameras, sound, green screen, teleprompter, makeup artist station etc.
- Recording footage
- Recording voiceovers
- Either on the same set, at another time, or hiring a voice actor/actress
- Recording b-roll
- Editing clips to tell the story in-line with the client’s vision
- Adding music/sound effects with timing to clips
- Additional expense to buy music
- Adding branding and calls to action graphics/sections
- Intros and outros
- Adding other clips, graphics and animations
- Animations are an additional expense
- Reviews and edits
- Final Delivery
Our Work
Four15 Stacks
Real estate videography conveys property information effortlessly and quickly. Viewers can see how rooms and spaces connect to each other and get a sense for the flow of the house or property. Video is also a great way to show the exact size of rooms and highlight features of the home. B-roll of the surrounding area can give viewers and potential clients a genuine feel of the neighborhood.
Coverplug
Product videography is a great way to show how a product works. A detailed product description and countless product photographs cannot describe a product as well as a promotional video. These videos add depth, display the product in a more natural setting, and show how it works. Video allows users to see all the unique features of a service that cannot be easily explained by pictures or text.